We get early-stage SaaS products their first 1,000 users
Marketing and growth for tech startups and indie hackers who need traction, not theory. No fluff. No vanity metrics. Just the channels, content, and systems that actually work at your stage.
847+
Strategies Generated
9 Core
Marketing Services
30+ Years
Combined Experience
12+
Countries
The Problem
You launched.
Now what?
Most founders spend 6 months building a product and 6 minutes planning how to sell it. You're posting on LinkedIn, hunting on Product Hunt, and hoping the "algorithm" picks you up. But hope isn't a growth strategy. You need a repeatable system that connects your code to actual customer bank accounts.
That's what we do.
What We Do
Everything you need to go from launch to traction
Nine core services built for early-stage products. Use one, use all — we scope every engagement to where you actually are.
Get in Front of the Right People
Cold Email Setup & Outreach
Done-for-you cold email infrastructure — deliverability, sequences, and sending systems that put you in the right inboxes.
Search Engine Optimisation
Long-term organic growth built on the exact keywords your ICP is already searching — without the generic agency fluff.
Paid Acquisition
Targeted campaigns on the channels that make sense for your stage. We only recommend paid when the organic foundation is in place.
Convert the Traffic You Already Have
Landing Page Design & Optimisation
We build, redesign, and optimise landing pages that convert — from hero copy to CTA placement, built to turn visitors into signups.
Messaging & Positioning
We sharpen your messaging so the right people immediately understand what you do, who it's for, and why it matters.
Content Marketing
Authority-building content for Reddit, IndieHackers, LinkedIn, and X — written in the language your ICP actually uses.
Build the System That Scales
Go-to-Market Strategy
A prioritised GTM plan — channels, messaging, ICP definition, and a 90-day roadmap — built for your specific product, not a generic playbook.
Marketing Automation & Nurture
Email sequences, lead scoring, and onboarding flows that turn signups into paying customers while you build.
Growth Consulting
Monthly advisory, channel audits, and hands-on GTM support for founders who want the strategy without full agency execution.
The Process
How it works
Strategy Call
A 45-minute deep dive into your product, market, and current bottlenecks. You leave with clarity on exactly where to focus — whether you hire us or not.
Custom GTM Plan
We build a bespoke Go-To-Market strategy based on your specific growth stage, budget, and the channels most likely to work for your product.
Execute & Scale
Our team integrates with yours to deploy the plan and measure results daily. Weekly updates, monthly reviews, no surprises.
What We're Seeing
847 founders ran their product through our GTM tool. Here's what we've learned.
73%
Wrong first channel
73% of pre-traction founders are targeting the wrong first channel — spreading across five platforms instead of going deep on one.
100
Fastest path to 100 users
The fastest path to 100 users is almost never paid ads — it's a single well-placed Reddit post or a targeted cold email sequence.
#1
Messaging kills more than product
Unclear messaging kills more SaaS products than bad products do — most visitors leave a landing page without understanding what the product actually does.
3×
ICP-first is faster
Founders who define their ICP before choosing their channels get to 100 users 3× faster than those who start with tactics.
Based on GTM strategies generated across 847+ early-stage SaaS products.
Why Helith
Built by marketers who've been inside the problem
Helith is built by a team with deep roots in B2B marketing, growth strategy, and go-to-market execution. We've spent years inside the marketing functions of tech companies and agencies — and we built Helith specifically because early-stage founders were being underserved by agencies built for enterprises.
We work exclusively with tech startups, SaaS products, and indie hackers. We don't take on clients we can't genuinely move the needle for — which means we stay small, stay focused, and stay obsessed with early-stage growth.
We're not a generalist agency that happens to take startup clients. This is all we do.
Core Beliefs
- Traction over theory
- Organic before paid
- One channel done well beats five done poorly
- Founders deserve honest marketing advice
Frequently Asked
Questions founders ask us
Ready to get your first 1,000 users?
Book a free 30-minute strategy call. No commitment — we'll tell you exactly what we'd focus on for your specific product and stage.
Or start with the free GTM tool — no sign-up required gtm.helith.co →